Jeff is joined by John Kottcamp, Chief Marketing Technologist for Tahzoo. John shares his insights on how technology is serving marketing today from it's evolution over the past 15 years and why personalization is key to where technology is moving toward.
About John Kottcamp
Making businesses truly customer centric has been the guiding principle for John throughout his career.
John learned about delivering customer experience across global markets as a manager and leader at Lufthansa, T-Mobile and Gateway. Then he put those ideas into practice on the agency side with MRM Worldwide, Ascentium and now Tahzoo. He now leads much of our client strategy and is a frequent speaker and author. He’s a well-published contributor to major industry thought leadership in the areas of customer experience management, digital marketing, social intelligence, data and analytics.