In this episode of CMO Insights, Jeff sits down with Gaidar Magdanurov, CMO of Acronis. They discuss the complexities of being a marketer, how AI will change how marketers do their jobs, and looking at the customer experience from the customer's perspective.
About Gaidar Magdanurov
Gaidar Magdanurov leads global marketing and communications across all segments and channels. This includes brand, corporate, product and field marketing, demand generation activities, analyst and media relations.
Gaidar joined Acronis in 2013 as a Business Manager to CEO, becoming Vice President and General Manager for consumer and online business in 2016, and consumer and small business in 2017.
Previously an investment director at venture capital fund Runa Capital, Gaidar was responsible for seed-stage investments, advising and educating entrepreneurs, supporting the business development of portfolio companies and maintaining relationships with startup incubators and accelerators.
Prior to Runa Capital, Gaidar served in a variety of roles at Microsoft, ranging from a technology evangelist to a managing director of the Microsoft Seed Fund. Gaidar holds a Master's Degree in Chemistry.