At the 2018 B2B Marketing Exchange, The Pedowitz Group CEO Jeff Pedowitz sits down with three marketing leaders to discuss their perspective and share insights into strategic priorities for 2018 and beyond, trends impacting shote ability to engage buying teams at key accounts, new tools and solutions they are testing or deploying, and plans for building and guiding the modern marketing organization. Featuring Jeanne Hopkins - Ipswitch, Chinstine Nurnberger - Bottomline Technologies, Ken Wincko - Workwave.
This video is a discussion on the history and growth of Lean Six Sigma as it evolved with smart phones and ...
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Topics include using technology to reach customers and training your team so that they feel empowered to make decisions.
All about Paycor's journey and transformation to becoming Revenue Marketers, integrating their marketing strategy with new technology.
Discussion includes providing a leading platform for digital businesses and marketing becoming more accountable in business and digital marketing.
Kwan discusses her journey upwards through marketing to the role of CMO and how her experience has shaped her marketing team.
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