Looking for email marketing, marketing automation and digital transformation best practices? Look no further! We have gathered our best content just for Wells Fargo to help you improve engagement, expand sales team pipeline and reduce the gap in effective communication.
7 Hallmarks of Successful Marketing Transformation
The marketing transformation white paper provides insight into why transformation fails and how it can succeed within an organization.
- Meet Bruce Huie
MAP vs ESP Infographic
Streamline, automate, and measure your marketing efforts with MAP
Marketing Automation Buying Guide Checklist
use this checklist to evaluate different platforms.
From ESP to MAP
What to expect when you transition from a basic email service provider (ESP) to a robust marketing automation platform (MAP).
- Let's Chat
Email Best Practice Check List
From subject line to compliance, this check list details 8 best practices to optimize your email campaigns.
The High Cost of Doing Nothing about Marketing Automation
While implementing Marketing Automation doesn’t happen overnight, the basics can be put in place relatively quickly.
A Brief History of Salesforce Marketing Cloud
Learn where the platform comes from and why it’s able to do what it does.
Salesforce Marketing Cloud Implementation eBook
Don't miss the often overlooked step to getting started with SFMC.
Marketing Automation Use Case Template
In this template, The Pedowitz Group has documented the six most common use cases organizations consider when purchasing an MAP platform.
Making the Case for Marketing Automation: A Practitioner's Guide
Marketing leaders, who guide their teams in the use of marketing automation every day, address the challenges of manual marketing processes & the solutions provided by marketing automation technology.
Case Study: D+H Optimizing Marketing Process and Technology
Learn how TPG helped D+H identify enhancements to be made in their processes and technology systems and how we worked together to make optimizations that created consistent data & efficient marketing.
Case Study: Financial Services Ticketing System
Learn how a Fortune 500 Financial Services client streamlined marketing processes for campaign execution.
CMO Insights: Teresa Caro, Senior Vice President Marketing, Fortiva
Teresa shares how the lifecycle of sales, marketing and business operations all need to be considered when developing revenue marketing objectives.