Webinar: Mapping the Customer Journey

Are you tired of webinars that leave you wondering how to operationalize the great ideas you’ve learned about? We are too! Get ready to operationalize your customer journey with Debbie Qaqish and Angela Sanders. 

As customer journey mapping experts, they’ll walk you through a step-by-step action plan to help map your customer journey. This plan includes:

  • How to pitch the idea of customer journey mapping to leadership
  • What roles and functions need to be involved
  • The steps to mapping the customer journey
  • Tips on how B2B marketers can lead the change to customer centricity
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Webinar: Adjusting Your Budget for Customer Centricity
Webinar: Adjusting Your Budget for Customer Centricity

In this webinar, you’ll discover the questions to answer to determine how to budget for customer centricity...

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Quantifying the Customer Journey
Quantifying the Customer Journey

Chief Strategy Officer Debbie Qaqish and Senior Strategist Colby Renton discuss the customer journey from s...