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Most Recent Flipbooks

Marketing Automation Use Case Template
In this template, The Pedowitz Group has documented the six most common use cases organizations consider when purchasing an MAP platform.

10 Rules for Effective Lead Management
Lead Management is an integral part of the modern-day marketing engine. In this piece, you will learn 10 core components needed for an effective Lead Management process.

Marketing Dashboard Examples
Getting critical information from your marketing dashboards is mission 1 for marketing leaders. Review these examples to see what a well-executed dashboard can look like.

ABM Persona Template
Download this template to create a persona for a specific, targeted account.

Email Best Practice Check List
From subject line to compliance, this check list details 8 best practices to optimize your email campaigns.

ABM Strategy Loop
The Account Based Marketing (ABM) Strategy Loop visualizes the ideal 7-step approach to expand your footprint within a key account.

Buying Journey Examples
Learn how to build and document your customer buying journey with these examples.

8 Key Focus Areas for Success with Inbound Marketing
Inbound marketing can be a moving target. Here is a set of 8 foundational principals that drive effective inbound marketing and have stood the test of time for several years.

Buying Center Examples
Learn how to map and document your customer buying center with these examples.

Four Lenses Budgeting Model
To determine your resource allocation, use the Four Lenses of Budgeting

ABM vs Demand Gen Data Sheet