Tools and Templates

Marketing Automation Buying Guide Checklist

Evaluate different marketing automation platforms with this wholistic checklist that covers marketing enablement, tech & infrastructure, sales enablement, vendor support and data management.
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- Twitter
- Email
- LinkedIn
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Marketing Automation Use Case Template

In this template, The Pedowitz Group has documented the six most common use cases organizations consider when purchasing an MAP platform.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
10 Rules for Effective Lead Management

Lead Management is an integral part of the modern-day marketing engine. In this piece, you will learn 10 core components needed for an effective Lead Management process.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
Marketing Dashboard Examples

Getting critical information from your marketing dashboards is mission 1 for marketing leaders. Review these examples to see what a well-executed dashboard can look like.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
ABM Persona Template

Download this template to create a persona for a specific, targeted account.
- Facebook
- Twitter
- Email
- LinkedIn
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Email Best Practice Check List

From subject line to compliance, this check list details 8 best practices to optimize your email campaigns.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
ABM Strategy Loop

The Account Based Marketing (ABM) Strategy Loop visualizes the ideal 7-step approach to expand your footprint within a key account.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
Buying Journey Examples

Learn how to build and document your customer buying journey with these examples.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
Campaign Battle Card

Campaign planning is made easy with this campaign template.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
8 Key Focus Areas for Success with Inbound Marketing

Inbound marketing can be a moving target. Here is a set of 8 foundational principals that drive effective inbound marketing and have stood the test of time for several years.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
Buying Center Examples

Learn how to map and document your customer buying center with these examples.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
Four Lenses Budgeting Model

To determine your resource allocation, use the Four Lenses of Budgeting
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
ABM vs Demand Gen Data Sheet

Demand Generation and Account Based Marketing (ABM) require vastly different approaches. In this data sheet, we outline the key attributes to each approach.
- Facebook
- Twitter
- Email
- LinkedIn
Read Publication
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Tools and Templates

Marketing Automation Buying Guide Checklist

Evaluate different marketing automation platforms with this wholistic checklist that covers marketing enablement, tech & infrastructure, sales enablement, vendor support and data management.

Marketing Automation Use Case Template

In this template, The Pedowitz Group has documented the six most common use cases organizations consider when purchasing an MAP platform.

10 Rules for Effective Lead Management

Lead Management is an integral part of the modern-day marketing engine. In this piece, you will learn 10 core components needed for an effective Lead Management process.

Marketing Dashboard Examples

Getting critical information from your marketing dashboards is mission 1 for marketing leaders. Review these examples to see what a well-executed dashboard can look like.

ABM Persona Template

Download this template to create a persona for a specific, targeted account.

Email Best Practice Check List

From subject line to compliance, this check list details 8 best practices to optimize your email campaigns.

ABM Strategy Loop

The Account Based Marketing (ABM) Strategy Loop visualizes the ideal 7-step approach to expand your footprint within a key account.

Buying Journey Examples

Learn how to build and document your customer buying journey with these examples.

Campaign Battle Card

Campaign planning is made easy with this campaign template.

8 Key Focus Areas for Success with Inbound Marketing

Inbound marketing can be a moving target. Here is a set of 8 foundational principals that drive effective inbound marketing and have stood the test of time for several years.

Buying Center Examples

Learn how to map and document your customer buying center with these examples.

Four Lenses Budgeting Model

To determine your resource allocation, use the Four Lenses of Budgeting

ABM vs Demand Gen Data Sheet

Demand Generation and Account Based Marketing (ABM) require vastly different approaches. In this data sheet, we outline the key attributes to each approach.