Marketing Operations Leader Guide to Strategic Planning, Budgeting & Management

The emerging Marketing Operations leader is operationalizing marketing’s role as a digitally responsive growth driver and it requires a fresh and dynamic new approach to planning and budgeting.

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3 Reasons Why Marketing Should Lead the Planning and Budgeting Process
3 Reasons Why Marketing Should Lead the Planning and Budgeting Process

Debbie Qaqish breaks down the importance of having marketing lead the annual planning and budgeting process.

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TPG ONE™: A New Approach to the Customer Journey
TPG ONE™: A New Approach to the Customer Journey

It’s time to redefine your role in the customer engagement economy. Read this white paper to learn how you ...