While implementing Marketing Automation doesn’t happen overnight, the basics can be put in place relatively...
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Make the case for digital marketing.
Watch this video to learn how industrial manufacturers can use marketing as a differentiator.
Our expert panel discuss how customer centricity is quickly becoming the most critical factor in establishing market differentiation and building long term customer loyalty for manufacturers.
The marketing transformation white paper provides insight into why transformation fails and how it can succeed within an organization.
Learn how Grundfos optimized their paid search campaigns with the help of The Pedowitz Group.
Streamline, automate, and measure your marketing efforts with MAP
Hear how experts manage and deliver an excellent customer experience, while also driving revenue.
What to expect when you transition from a basic email service provider (ESP) to a robust marketing automation platform (MAP).
With a time frame of only 6 months, Xylem needed to integrate a Marketing Automation Platform, launch a pilot campaign and achieve 100 Marketing Qualified Leads.
use this checklist to evaluate different platforms.
Gilbarco Veeder-Root worked with TPG to perform a rapid enablement, featuring a proof-of-concept campaign that would display the results they could get when they reached the right audiences.
While implementing Marketing Automation doesn’t happen overnight, the basics can be put in place relatively quickly.
The customer journey in manufacturing has changed dramatically. Buyers are more connected than ever before with 24/7 access to information. See how social selling creates leads and meets quotas.
Download this infographic to learn what elements you need to focus on to align your nurture programs to your sales cycle.
Running the marketing department in one of the world's biggest companies is a huge challenge. Shonodeep is not only up for it but also shares how understanding your buyer is the key to business today.