Reporting and Analytics Processes and Becoming a 3D Organization: Marketing Operations eBook Part 5

November 15, 2018

In part 5 of the Marketing Operations Process Handbook, we discuss reporting and analytics and what it means to be a 3D organization. We cover 6 steps to building a results reporting function in marketing operations and much more.

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CMO Insights: Christine Nurnberger, CMO, Bottomline Technologies
CMO Insights: Christine Nurnberger, CMO, Bottomline Technologies

Jeff sits down with Christine Nurnberger, CMO of Bottomline Technologies, to talk about an attitude of fear...

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Content Development Process and Content Chaos: Marketing Operations eBook Part 4
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This ebook covers the content development process. Controlling the chaos is key. We provide guidelines to s...

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