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Getting started with Eloqua: Practical tips from the experts
Welcome to Eloqua, a powerful marketing automation platform that offers unlimited potential … as long as you know how to leverage it! And that’s why this article exists, to help you get moving...
The Eloqua / SFDC Native Integration Ended Early 2021. Now What?
We don’t mean to sound too dramatic … but time is running out. Oracle is ending support for their ”native” Program Builder Eloqua-Salesforce integration as of February 1, 2021. This deadline is...
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What To Do With Your Salesforce-Eloqua Integration Now That Oracle's Support Is Gone
Hear from TPG's Stephanie Pence and Bill Hooven on what to do with this critical link!
Eloqua Campaign Starter Pack
Download our campaign starter pack to kick your campaigns into high gear! It covers everything from campaign planning and strategy to pre-flight checklists so you can accelerate progress.
Design your Eloqua campaigns with reporting in mind
Here are a few simple ways to ensure you’re setting up your email marketing campaigns in Eloqua to support the reporting you (and your managers) really care about. The post Design your Eloqua...
How to Organize An Existing Eloqua Instance
If your Eloqua instance has been in use for several years and you inherited a mess where do you start with cleaning it up? Follow these steps to get your existing Eloqua instance organized in no...
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Eloqua Contact Washing Machine: Normalize Fields, Build Programs, And When To Use Cloud / Data Apps
Contact Washing Machines are a great tool for automating your data cleansing in Eloqua. The post Eloqua Contact Washing Machine: Normalize Fields, Build Programs, And When To Use Cloud / Data Apps...
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Driving Value from Your Eloqua Investment
Oracle Eloqua Segmentation: Merge, Intersect, Trim
3 powerful features available with Eloqua segments that allow you to merge, intersect or trim 2 different filters or lists. The post Oracle Eloqua Segmentation: Merge, Intersect, Trim appeared...
Patience and Time are Critical with Eloqua Implementation
You’ve just purchased Eloqua and you are excited to move the needle on your marketing journey towards Revenue Marketing. You have seen all of the amazing things that Eloqua can help your...
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How to Use Progressive Profiling With Strict Mode Tracking in Eloqua
Are you seeing inconsistencies when using Progressive Profiling in Eloqua? Your Strict Mode Tracking may be the cause. The post How to Use Progressive Profiling With Strict Mode Tracking in Eloqua...
If this, then that: A guide to creating Lookup Tables in Eloqua
A Lookup Table contains useful data for automatically updating records with other data, it's quite easy to build, & can help you with your system processes. The post If this, then that: A guide to...
4 Surprisingly simple Eloqua capabilities you’re not using, but should be
A few easy Eloqua capabilities you're probably not using, but should be. Because reading release notes of Eloqua's latest MA features can often take a back seat. The post 4 Surprisingly simple...
Topliners 101 for new Eloqua users
Are you new to Eloqua and keep hearing about this thing called ‘Topliners’? Not sure where to start or how to use it? Here is a Topliners 101 guide for you. The post Topliners 101 for new Eloqua...
How to report on PDFs saved in file storage in Eloqua 10
Tracking links in Eloqua is important for reporting, but how do you report on those links? How do you report on links that are on landing pages? The post How to report on PDFs saved in file...
Quick tutorial: Posting videos on Eloqua Landing Pages
Learn how to post videos on Eloqua landing pages using the Static Editor (a cloud connector) without posting to social media sites. The post Quick tutorial: Posting videos on Eloqua Landing Pages...
DIY Eloqua Maintenance
Oracle Marketing Cloud Enablement
With more than 300 enablements of Oracle Marketing Cloud, The Pedowitz Group is your go-to partner to ensure you do it right the first time and optimize your return on investment.
Oracle Marketing Cloud Services
If you’re looking for a partner for Oracle Marketing Cloud, The Pedowitz Group has you covered from system audits, remediation, data audits, platform setup and enablements to social and an analytics.