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A Brief History of Salesforce Marketing Cloud
Salesforce Marketing Cloud is an accumulation of multiple platforms purchased to accelerate the development of SFMC with a consistent focus on customer experience and artificial intelligence.
Steps to Operationalize and Streamline your Marketo Enablement
This infographic outlines the steps needed to operationalize your marketing engagement platform to get the most from your Marketo investment.
Marketo Enablement Fails
One of the biggest questions facing companies that are just starting out with Marketo is how to effectively prepare all marketers to have the ability to use Marketo effectively.
Campaign A/B Testing: A Visual Guide
A/B testing is a simple and effective way to optimize campaign performance and increase prospect and customer engagement. Check out our visual guide to understand the Hows and Whys of A/B testing.
5 Stages of Revenue Marketing Change
Change is disruptive and revenue marketing is a change agent. View this infographic so you can better prepare your organization for revenue marketing.
The Customer Journey