Tools and Templates


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Page 1 of 1 © Copyright 2017 The Pedowitz Group. All Rights Reserved 2 Inbound Media: Marketing Automation Platform: Channels: Budget: Number of Emails: Number of Landing Pages: Ad types: KPIs: Number of Forms: Target List Source and Count: Campaign Phases – For each phase, describe main channel and offer to help describe the overall campaign experience for the target audience. Engagement 1 Channel: Offer: Engagement 2 Channel: Offer: Engagement 3 Channel: Offer: Engagement 4 Channel: Offer: Campaign Battle Card Such as social media platforms, email, live event, webinar, conference, direct mail, etc. Include outbound emails, autoresponders and sales alert emails Include pages with forms, pages without forms and thank you/confirmation pages.

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