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Customer Centricity: Vs. Product Centric, Why It Matters, And How To Lead The Charge
Customer Centricity: Vs. Product Centric, Why It Matters, And How To Lead The Charge

Marketing operations maturity means making the full pivot to being a customer-centric marketing organizatio...

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Who Owns the Customer Journey?
Who Owns the Customer Journey?

Chief Strategy Officer Debbie Qaqish and VP of Sales Scott Benedetti discuss customer ownership from the sa...

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